Service Design for Food Delivery
Delivering food from 250 of London's best independent chefs, street vendors, specialist caterers and restaurants to offices for lunches and events.
User Stakeholder Mapping:
Customer Profiling:
Customer considerations when placing an order:
Service Blueprint: Food Delivery (Happy Path)
Why don't customers place regular orders with us?
Possible design responses:
The top priority should be to shift from trying to "wow" customers in order to standout and work towards a seamlessly simple website with an efficient and accurate operations model.